This remains to be seen. Microsoft has never had any real incentive to put more functionality and I/O into their tablets, or to lower their price, but now they just had a wedge driven underneath them by Eve. I’m not so sure that Microsoft will stick to their current pricing model so tightly now. But it’s not just Microsoft that I’m worried about.
I’m sure this has been discussed often before and taken into consideration, but there are a lot more companies than Microsoft fighting for a spot in the Windows tablet market, half a dozen or so, to say nothing of the Chinese market. Now that the Eve V is under quite a large spotlight and has reviewer after large-profile reviewer singing its praises, other manufacturers will start noticing what Eve is doing, particularly what they’re doing right. That’s going to spur other companies into refining their own designs and lowering their prices to target not only Microsoft but Eve as well, and the more popular the Eve V gets, the more notice these manufacturers will take.
I’m all for supporting the underdog, and between the Eve V and current tablets on the market I would take the V hands down, but that’s only because nothing comes close to it at the moment. Eve will have to make some pretty compelling innovations to stay competitive with newer products down the road. From where I stand, it seems that the hill Eve is climbing is only going to get steeper from here on out.
I don’t want this post to come across as a slight against Eve for the price hike, that was not my intention. I’ve got my answer as to why the price was raised. All it did was raise another, different concern for me.