Replying to several posts:
I see you already got an answer, but I make a further example to emphasize how important they are to some professionals:
F1 - always used to open the help. Not really important... but that's a convention
F2 - open a class information in Eclipse
F3 - open a class declaration in Eclipse, find next text occurrence in basically every text editor
F5 - used in Visual Studio to start debugging/continue debugging
F6 - step to next line in Eclipse while debugging
F7 - step into a function while debugging in IntelliJ IDEA
F8 - step to next breakpoint in Eclipse while debugging, step over in IntelliJ IDEA
F9 - continue debugging in IntelliJ IDEA
F10 - step over a line of code while debugging (VS)
F11 - step into a function while debugging (VS) - start debugging in Eclipse
F12 - open Chrome developer tools
Those I use many, many times a day. F5, F8 and F9 in particular.
I don't mind the default personally, as long as I don't have to keep pressing Fn+something for the functions I use the most.
The idea is that Eve decides what the "default" is. Also, they provide a special "Fn Lock" combination, above the Esc key. When you press Fn+Esc, the behaviour is inverted, so if for example you normally used to press F5/Play with the intention to use the "Play" function, you would have to then press Fn+F5/Play to do it.
This way both "media intensive" and "business intensive" users would be satisfied.
@SteveYork That's a very bad way to make a point. I can see others say "well then if it's not done my way, which is different from yours, I won't buy it". Really, really bad way.
The crowd development is meant specifically to collect all ideas and then try to figure out the solution that fits the most, so I'm pretty sure you will be "mostly" happy, as I probably will (I can already see the Home/End keys being put on the arrows... that I don't like but can live with).
Nobody is saying "screw the media keys". In fact, you are the only one saying that "geeks will figure out how to program things", relegating a group of people as B-series.
Please note that, regarding the media keys, a viable compromise solution was proposed several posts ago and quoted again in this answer. This solution uses the Esc key, as other manufacturers do and would satisfy your needs AS WELL as the needs of "the geeks".